Is Sending Physical Mail Better For Critical Business Communications?

Is sending physical mail better for critical business communications? The quick answer is yes. In today’s digital landscape, it feels like everything’s competing for attention. Emails pile up, screens demand constant refreshing, and notifications are endless. So, what’s the best way to get a message across when it really matters? Enter: good old-fashioned snail mail. From important notices and statements to updates that need acknowledgment, physical mail has some surprising advantages. There’s no cluttered inbox to contend with here—just a message delivered right to the recipient’s door. Here’s why business mail, from official documents to statements and policy changes, often achieves better results when sent the old-school way.

It’s Hard to Ignore Physical Mail

When an email notification can be swiped away in an instant, a physical letter sits patiently on a desk or countertop, waiting to be opened. There’s something undeniably impactful about receiving a tangible document that says, “This is important.” From account statements and legal notices to membership updates, a letter isn’t just information—it’s a call to action that grabs attention by design. Plus, it doesn’t get lost in the digital shuffle, so your customers, clients, or members are far more likely to actually read and respond to it.

Adds a Personal Touch to Business Communication

Emails may be fast and convenient, but they’re also a bit…impersonal. A physical letter, on the other hand, offers a personal, thoughtful touch that digital messages lack. There’s a sense of care that comes with a document you can hold in your hands. Imagine sending important updates about new services, policy changes, or community notices. Physical mail says, “We care enough to make this real,” which strengthens trust and customer loyalty. People notice when you take that extra step to ensure they’re informed.

Boosts Read Rates and Engagement With Physical Mail

With physical mail, there’s no spam filter, no cluttered inbox, no “marked as read” misclick. Studies show that printed letters have significantly higher open rates than digital communications. For crucial documents like statements, compliance notices, or account updates, this reliability can make all the difference. When your message lands in the mailbox, recipients are far more likely to open it, engage with it, and take any necessary action.

Stands Out in a Sea of Digital Noise

Digital fatigue is real—too many emails, too much time on screens, and a constant stream of notifications. By contrast, physical mail is memorable because it’s refreshingly different. In the middle of all that digital clutter, a letter becomes a focal point. For businesses, this can mean better response rates for service updates, billing information, and other vital communications. A physical document gives people the chance to step back, process the message, and respond without the usual distractions.

Why Use LetterStream for Your Business Mail?

When it comes to sending essential business mail, we make it quick and hassle-free. With LetterStream, sending physical mail online couldn’t be easier. We handle the printing, folding, and mailing for you, so you can focus on what matters most. Plus, our built-in tracking options, including Certified Mail and FedEx 2Day, let you monitor your mail right from your portal. Whether you’re sending monthly statements, compliance updates, or priority notices, LetterStream helps ensure your important messages reach their destination, on time and with peace of mind.

LetterStream is an online printing and mailing service company, offering bulk printing and mailing business mailing solutions for businesses of all sizes, from those with small business mailing needs to Fortune 500 companies that want to send mail online. Be sure to sign up for a FREE account to check us out.

How To Easily Send Recall Notices Online

Sending recall notices is easier than you think. So easy, in fact, that you can send your recall letters right from your home or office. Imagine this: It’s a typical Tuesday morning, and just as you’re gearing up for the day with a coffee in hand, your team bursts in (or calls you) with news of a product recall. Maybe it’s a small part, or maybe it’s something more significant, but one thing’s clear: you need to reach out to your customers—fast.

Sending recall notices can feel like a juggling act. It’s about more than just getting the message out; it’s about getting it right, keeping your customers safe, and ensuring your company remains in good standing. But here’s the kicker: done right, recall notices can actually boost customer trust and loyalty. They don’t have to be a headache if you have the right strategy in place.

The Purpose of a Recall Notice

Recalls serve as a proactive measure, one that prioritizes customer safety. And yes, they’re often legally required, but more than that, recall notices show your customers that you have their well-being in mind, especially when it matters most.

A good recall notice is straightforward, including only the essentials: what’s being recalled, why it matters, and what the customer should do next. Think of it as the golden rule for recall notices—keep it simple and actionable.

Why Sending Snail Mail Is Essential in Recall Notices

Now, you might wonder, “Can’t we just email it and call it a day?” Unfortunately, for many recalls, email alone doesn’t cut it. For many industries like automotive, consumer goods, and pharmaceuticals, sending physical mail is often required. And beyond compliance, physical notices are simply more tangible. They feel real—and they make a real impact.

But here’s where things can get tricky. Between managing addresses, printing, mailing, and ensuring delivery, sending thousands of recall notices can feel like juggling on a tightrope. That’s why many companies look for reliable mailing partners who specialize in high-stakes, time-sensitive mail.

The Power of Partnering with a Mailing Service

Think about what it would be like having a partner who can handle the entire recall process for you—from printing to mailing and tracking. That’s the dream, right? When you outsource recall notices, you’re not just checking off a box; you’re making sure every message reaches the right person at the right time.

Now, think about what it would be like having a partner who can handle the entire recall process for you—from printing and mailing to tracking. Working with a mailing service for your recall notices is bascially like having a backstage crew handling all the details and that’s the dream, right? Your focus stays on supporting your customers, while your partner handles the logistics, ensuring each notice gets sent out where it needs to go—quickly and accurately.

Here’s what a strong mailing partner brings to your recall game:

Speed: Timing is everything in a recall. Delays simply aren’t an option. With an experienced partner, you can get notices out in days, not weeks.
Accuracy: Sending a recall notice to the wrong address? Not a great look. A good mailing service will have systems in place to double-check accuracy and reach the right audience.
Compliance: From secure data handling to meeting industry standards, an experienced provider ensures that you’re fully compliant every step of the way.The result? A smoother process for you and peace of mind for your customers.

Common Pitfalls to Avoid With Recall Notices

Let’s face it: sending recall notices can have its share of challenges. Here are a few pitfalls we’ve seen companies encounter—and how partnering with an expert mailing service can help avoid them:

Outdated Customer Information: Ever tried to reach a customer who moved years ago? It’s frustrating—and it undermines the impact of your notice. A dedicated mailing partner can help by verifying addresses and reducing the chances of returned mail. We refer to this service as Address Cleanup here at LetterStream.
Missing Follow-Ups: Sending one recall notice is rarely enough. Some customers need a second reminder. Setting up a follow-up plan and scheduling out your mailing makes a huge difference.
Complicated Next Steps: Recall notices should be easy to understand and act on. A skilled mailing partner ensures your notices are formatted clearly, making it simple for customers to know exactly what to do. LetterStream offers something called a PDF Preflight tool in customer accounts, which allows them to make sure addresses and content are structured correctly for First-Class Mail and Certified Mail.

Recall Notices Made Easy with LetterStream

Handling a recall is already challenging—sending out notices shouldn’t make it harder. That’s why we’re here to help make the process smooth and straightforward by easily sending mail online. By offering print and mail online, we’re ensuring your recall notices go out quickly and reach the right people without any fuss. From printing, folding, and inserting to mailing, we handle every step, leaving you free to focus on what matters most: your customers. With us taking care of the logistics, sending recall notices becomes one less thing to worry about—quick, accurate, and easy.

Here’s the fun part. You can choose to send your recall letters via First-Class mail or some of you may be asking, “can you send certified mail online?” and the answer is yes! If you want send your recall notices as Certified Mail, we not only let you do that but we also let you track them right from inside of your account. It really is that easy with online printing and mailing companies…well at least at ours.

Trust and Transparency in Every Envelope

A recall notice is more than just a piece of mail. It’s a lifeline that keeps customers safe, builds trust, and strengthens your brand reputation. By sending timely, accurate recall notices, you show customers that you’re proactive about their well-being. And yes, it’s legally required in many cases—but even without the mandate, it’s simply the right thing to do.

Exciting News! No Postage Hike In January 2025!

USPS won’t increase postage in new year

We’ve got some fantastic news that’ll make your morning coffee taste even sweeter—The United States Postal Service (USPS) is not raising postage prices in January 2025! Yes, you read that right. There will be no postage increase January 2025. For the first time in what feels like forever (since 2021 to be exact), the USPS is taking a breather from its usual New Year’s tradition of hiking rates.

Trust us when we say that we are just as thrilled here at LetterStream as you are! Not only does this mean more stability for your mailing budgets right off the bat in 2025, but it also gives you all a little extra time to enjoy the savings without the usual scramble to adjust.

A Brief Pause in the Usual Postage Rate Increases

The announcement comes following a recommendation that was set forth by Postmaster General Louis DeJoy.

“Our strategies are working and projected inflation is declining,” said DeJoy. “Therefore, we will wait until at least July before proposing any increases for market-dominant services.”

On that note, let’s take a moment to appreciate this unusual break in tradition. January is often marked by the expectation of increased mailing costs, but this time, there’s no need to adjust your postage budget. You can continue sending your First-Class letters, statements and notices, invoices and legal notices with Certified Mail tracking without needing to spend more money. It’s a rare opportunity to enjoy some stability in your mailing expenses—a much-needed pause before the usual adjustments that will come later in the year.

Don’t Celebrate Too Early…

While we’re all for celebrating this January reprieve, we have to keep our feet on the ground. The USPS has signaled that the rate hike freeze is just temporary. Rumor has it, the next postage increase has already been planned with postage prices rising in July 2025, with additional increases lined up through 2027. Yep, that’s right—five potential rate hikes on the horizon. This is not fully confirmed but it is something to keep in mind when planning your budget since it’s likely to happen based on past years.

It seems the USPS is just delaying the inevitable, giving us all a little break before ramping things up again. So, while we’re excited about January, it’s important to stay vigilant and start planning ahead for those mid-year adjustments.

Staying Prepared with LetterStream

LetterStream is focused on being ready for whatever comes next, whether it’s an unexpected price increase or a temporary reprieve. While we appreciate the break this January, we’re also mindful of what may lie ahead in July and beyond when it comes to sending snail mail.

Our goal is to help you navigate these changes smoothly, ensuring your mailing processes remain consistent and efficient. Whether it’s planning your mailing strategy or adjusting your budget, we’re here to help you stay on track without disruption.

What’s Next?

So, what’s our advice? Enjoy this little postal victory, but don’t let your guard down. With July 2025 on the horizon, it’s never too early to start thinking about how to optimize your mailing operations and stay ahead of the curve. And, of course, we’ll be here to make sure your mailing game remains strong, no matter what the USPS throws our way.

Here’s to a fantastic start to 2025—and to staying prepared for whatever the rest of the year has in store. Cheers to no January postage hikes!

To learn more about LetterStream or to create a free account, click here.

How To Get Your Mailing Strategy Ready for Q4

As we say goodbye to the third quarter, the big question is: Is your mailing strategy ready for Q4? For many businesses, the final quarter is a make-or-break time of year. Whether you’re managing end-of-year reports, sending out open enrollment letters, or dealing with holiday-related communications, a strong Q4 mailing strategy can be the difference between hitting your goals or missing them.

Here at LetterStream, we know how critical it is to enter Q4 with confidence. The real question is: Are you prepared? Let’s dive into why this quarter demands a streamlined mailing plan, how you can automate your processes, and what you should look out for when planning your business’s mailing strategy.

By the way, it’s not too late to get in the game for printing and mailing needs in Q4.

Why Q4 Demands a Well-Tuned Mailing Strategy

Q4 isn’t just another quarter—it’s often the busiest time of the year for many businesses. You might be juggling various mailing needs like sending time-sensitive open enrollment letters, compliance communications, or violation letters that need to be sent as First-Class mail or Certified mail with a return receipt. Delays are not an option when you’re working with crucial mailings like these, and any hiccups in your mailing strategy could lead to compliance issues, customer dissatisfaction, or missed opportunities.

A robust mailing strategy can help you avoid costly delays and make sure your mailings reach their intended recipients on time. So, ask yourself: Is your Q4 mailing strategy up to par? Are you taking the necessary steps to streamline mailing processes and stay on top of your business mail planning?

Reflecting on Q3: Lessons Learned

Before you dive headfirst into Q4, take a moment to look back at Q3. Did your mailing efforts run smoothly, or were there bumps in the road? Now is the perfect time to assess what worked well and where there’s room for improvement when it comes to sending letters.

Think about the following:

Did your team meet mailing deadlines?
Were there any delays or errors in getting important documents out the door?
How effective was your communication with clients and partners?

These questions can help you identify any gaps in your mailing strategy and prepare for a more seamless Q4. If you found yourself scrambling to meet deadlines or dealing with last-minute mailing issues, it’s time to consider more efficient ways to handle business mail, like sending physical mail online. Streamlining your mailing operations now will ensure you’re ready for the increased demands of the final quarter.

Automate to Streamline Your Q4 Mailing Process

We get it—Q4 is a busy time, and the last thing you need is to spend hours manually preparing and sending mail. That’s why automating your mailing processes by sending mail online can be a game changer. With our advanced mail automation services, you can schedule recurring or one-time mailings, ensuring that everything from your open enrollment letters to year-end tax notices is handled without you needing to worry.

Automation not only helps you streamline your mailing, but it also reduces the chance for error. Meaning, our error-free mailing solutions allow you to focus on more critical tasks while we handle the logistics of getting your documents where they need to go.

Whether you’re managing high volumes of mail or just want the peace of mind that your business mailing solutions are taken care of, automating your processes is the smart move. With Q4 here, there’s no better time to start.

Stay Ahead of Your Mailing Volume in Q4

While postage costs may not rise in Q4, although there will be another postage increase at the beginning of 2025, one thing that does increase is the volume of mail being sent. Between holiday promotions, year-end notices, and important compliance documents, businesses often find themselves managing more mail than usual. This surge in mailing activity can create bottlenecks if your strategy isn’t prepared to handle it.

By planning ahead and streamlining your mailing processes, you can handle the extra workload without overwhelming your team. A well-thought-out strategy allows you to focus on wrapping up the year smoothly, knowing that your mail will be sent out to its destination efficiently and without delays.

Ensure Accuracy in Every Detail

In Q4, there’s no room for mailing errors. Well, there’s never room for mailing errors, but you get the point. Sending inaccurate documents or having mail returned due to incorrect addresses can be costly—both financially and in terms of your reputation. That’s why it’s essential that your mailing strategy includes error-free processes.

To avoid any errors, our automated systems check for address accuracy and document quality, giving you confidence that your mailings will reach the right people, at the right time. We offer an Address List Clean-Up service and we even have a free PDF PreFlight tool that helps you line up your address prior to uploading a job to ensure they are set up correctly.

Plan for Success in Q4

We know Q4 is crunch time for many businesses, and just to reiterate, a well-executed mailing strategy is essential to staying ahead. The good news is you don’t have to tackle it alone. As a printing and mailing company, we specialize in helping businesses streamline their mailing processes and ensure everything runs smoothly—no matter how busy things get.

Are you ready to tackle the final quarter with confidence? Let’s work together to create a Q4 mailing strategy that helps you hit every deadline, meet compliance needs, and achieve your goals. Whether its bulk printing and mailing services, postcard printing and mailing services, check printing and mailing services, or just letter printing and mailing services, we’ve got you! After all, it’s not just about surviving Q4—it’s about thriving and setting your business up for success as you move into 2025.

How to Easily Send Open Enrollment Mailings

Ah, open enrollment season—the annual ritual where HR professionals juggle deadlines, employee questions, and mountains of paperwork, all while trying to ensure that every employee gets the right benefits package for the year ahead. It’s a high-stakes operation, and let’s be honest—getting those open enrollment packets delivered on time is non-negotiable.

That’s where we come in.

LetterStream’s got a knack for making your open enrollment season not just manageable, but downright easy. How you might ask? Well, our professional mailing services can take the weight off your shoulders and ensure timely delivery, all while keeping things efficient, secure, and—dare we say it—enjoyable.

Why Sending Out Open Enrollment Materials On Time Matters

When it comes to open enrollment letters, timing is everything. Employees need these materials to make important decisions about their health, retirement, and other benefits. If packets are delayed, it can lead to missed deadlines, confusion, and frustration for everyone involved. That’s something no HR team wants to deal with.

By using a professional mailing service, like ours, it ensures that your open enrollment materials are sent out when they’re supposed to be. We’ve fine-tuned our process to make sure that everything from health plan details to enrollment forms are sent out on time, giving you one less thing to worry about.

Precision and Efficiency: Our Secret Sauce

Not to brag but we must say that we’ve mastered the art of efficient mail processing when it comes to open enrollment mailing services and all printing and mailing for that matter . We know that HR teams have enough on their plates, so we’ve designed our services to be as hands-off for you as possible, especially when it comes to high-volume mailing processing regarding employee benefit communications. Just upload your documents to our secure platform, and we’ll take it from there.

And yes, it really is that simple.

Security First: Protecting Sensitive Information

Don’t worry, we haven’t forgotten that open enrollment packets contain some of the most sensitive information your employees will ever receive. Personal details like Social Security numbers, health information, and financial data are all part of the package, and we know that keeping this information secure is paramount.

That’s why we’ve built our platform with security at its core. We use top-tier encryption and secure data-handling practices to ensure that your employees’ personal information is protected every step of the way. You can trust us to handle your mailings with the utmost care, so you can focus on what you do best—supporting your team.

The Perks of Outsourcing Your Open Enrollment Mailings

Outsourcing your open enrollment mailings to a professional service like us isn’t just about saving time—it’s about working smarter. It allows your HR team to focus on the bigger picture, like helping employees make informed decisions about their benefits.

And let’s face it, outsourcing can be more cost-effective in the long run. No need to invest in printers, paper, postage and the hours it takes to prepare mailings in-house. Plus, you’ll have peace of mind knowing your materials are in good hands and will be sent out on time.

How LetterStream Simplifies the Process

We get it—open enrollment is a beast. But we can help you can tame it. Our platform is designed to be user-friendly, so you can upload your documents, choose your mailing options, and hit send—all in just a few clicks.

Our efficient workflow and advanced technology mean that you can trust us to handle your open enrollment mailings quickly and accurately. We take care of everything from printing and inserting to postage and delivery, so you can focus on what matters most—supporting your employees during this crucial time.

We take pride in our attention to detail and precision. With our efficient workflow, you can be confident that every piece of mail will be sent out quickly but with quality in mind. Accuracy is key during open enrollment, and we’ve designed our processes to eliminate errors and ensure that your communications are flawless.

Ready to Simplify Your Open Enrollment?

Open enrollment season comes with its fair share of challenges, but managing the mailing process doesn’t have to be one of them. With LetterStream’s services, you can rest assured that your letters will go out on time, sensitive information will stay secure, and your HR team will have more bandwidth to focus on other important tasks.

If you’re interested in simplifying your open enrollment process, take a moment to explore our offerings or get in touch to learn more. And, if you’ve been managing mailings in-house, this might be a good time to consider a more streamlined approach. Your HR team will appreciate the extra time and fewer headaches.

To learn more about how to send mail online, send Certified Mail online or about our other online mailing solutions for business mailings, click here.

Our state-of-the-art printing and mailing facility is optimized for high-volume jobs like open enrollment. We handle everything from printing and inserting to sealing and sending. And because we know time is critical, we offer expedited processing options to ensure your materials are out the door in record time.

The Importance of Reliable Mailing Services in Education

As the new academic year approaches, educational institutions across the country are ramping up their communication efforts. From sending out acceptance letters to ensuring that students receive their financial aid documents on time, the reliability of your mailing services can make or break the start of a successful school year.

For decision-makers in the education sector—whether you’re an administrative leader, registrar, or head of student services—reliable mailing services are critical to your institution’s operations. This is where LetterStream comes into play. We offer a solution that not only meets but exceeds the needs of schools and universities.

Below we’ll explore how schools and institutions can benefit from using our reliable mailing services, and we’ll provide some best practices for optimizing your mailing processes.

Why Schools & Universities Benefit from Sending Mail Online

So, let’s get into it. Educational institutions handle a variety of sensitive and time-critical documents. These include admission letters, transcripts, financial aid notifications and more. Each of these documents plays a vital role in the student experience and often needs to be in compliance with educational regulations.

Timing is Everything

For students and their families, receiving these documents promptly and accurately can impact major life decisions. A late or misplaced admission letter could lead to unnecessary anxiety, while a delayed financial aid notification might disrupt a student’s ability to enroll on time. Both would not be good.

Accuracy Matters

When it comes to academic records like transcripts, there’s no room for error. One wrong address, and you’re dealing with an administrative nightmare. When sending mail online utilizing our services, schools can ensure that all mailings are handled with the highest level of reliability and accuracy, safeguarding both the institution’s reputation and the student’s peace of mind.

Common Mailing Needs of Educational Institutions

If you’re looking to start doing your education mail online, here are some common mailings that can easily be uploaded into your online portal and sent with just a few clicks of a button:

Admission Letters

These are the first official lines of communication that set the tone for the student’s experience with your institution. Ensuring timely and accurate delivery of university admission letters is crucial for maintaining a positive first impression.

Transcripts

Since transcripts are essential documents that students often need quickly, whether they’re applying for jobs, further education, or certifications. LetterStream ensures these documents are sent out securely, efficiently and on time.

Financial Aid Packages

For many students, financial aid is the deciding factor in whether or not they can attend your institution. Late or misplaced financial aid packages can cause significant stress and disrupt enrollment. LetterStream helps you manage these sensitive documents with care.

Registration and Enrollment Forms

Getting students officially registered and enrolled requires the timely dispatch and receipt of various forms. LetterStream’s reliable services ensure that these documents reach students on time, streamlining the enrollment process.

Event Invitations and Reminders

Whether it’s for orientation, graduation, or other events, sending out invitations and reminders promptly can significantly impact attendance and engagement.

How LetterStream Simplifies the Mailing Process

Let’s talk about the different ways that LetterStream simplifies the mailing process for educators when it comes to sending physical mail online, shall we?

Ease of Use

LetterStream’s platform is designed with simplicity in mind. Administrative leaders can easily set up and manage their mailing needs, reducing the burden on internal staff. The interface allows for quick uploads of mailing lists, document templates, and more.

Automation and Integration

For institutions looking to streamline their operations,we offer automation features that integrate seamlessly with existing school systems. Whether you need to send recurring communications or one-time mailings, automation with an API can save time and reduce errors.

Tracking and Compliance

Schools and universities can monitor the status of every mailing, ensuring that important documents are received on time thanks to our robust tracking system when sending letters through Certified Mail. This also helps institutions stay compliant with educational regulations by providing accurate records of all mailings.

Bulk Mailing Capabilities

Handling large volumes of mail can be overwhelming, especially during peak times like the start of the school year. We easily simplify this by offering bulk mailing services that can handle thousands of documents at once, without sacrificing accuracy or speed.

Cost-Effective Solutions

Budget constraints are a reality for many educational institutions. LetterStream helps schools and universities optimize their mailing budget by offering cost-effective solutions. Whether you’re sending a handful of letters or a large batch, you only pay for what you send. No sign-up fees and no membership fees.

Secure Handling of Sensitive Information

Educational mail often contains sensitive information, from student grades to financial details. We prioritize the security of all mailings, ensuring that confidential information is handled with the highest level of protection throughout the entire mailing process.

Getting Started with LetterStream

If your school or university is ready to streamline its mailing processes and ensure that every document is mailed out quickly and accurately, then it’s time to learn more about us. With our reliable mailing services, you can enhance your communication efforts, protect your institution’s reputation, and ultimately provide a better experience for your students. To send Certified Mail online, First-Class mail online, postcards and more online, click here.

A New Postage Increase Begins in July

The United States Postal Service will increase prices for the second time this year. On July 14, 2024, the cost of a First-Class stamp will rise by five cents.

Unfortunately, this was inevitable as the timing of the new prices is consistent with the USPS twice-a-year postage increase. If you recall, back in January the first 2024 postage increase took place and now here we are again, mid-year, with another. This also happened back in 2021, 2022 and 2023 so it’s not surprising that 2024 is any different.

July 2024 USPS Postage Price Increase

Effective July 14, 2024, the cost of mailing letters, packages, and other USPS services will climb. This next postage increase is part of USPS’s ongoing efforts to balance its budget and cover rising operational expenses. While the exact changes will depend on the type of mail you send, it’s clear that everyone from businesses to individual mailers will feel the impact. It’s crucial to stay informed about these changes so you can adjust your budget and mailing strategies accordingly. By planning ahead for the United States Postal Service postage increase and exploring cost-saving options, you can minimize the financial impact and keep your mailing operations running smoothly.

Postage Prices

Let’s start by talking about how this will look for our current customers. Since USPS postage is rising, we’ve updated our pricing to reflect that. Below you will find what each type of mailing will cost you going forward.

LetterStream’s New Postage Price Increase:

First-Class postage is increasing by $0.05, meaning a First-Class letter will start at $1.18
Flats are going up $0.21 and will now start at $2.54
Certified Mail (without Electronic Return Receipt) is going up $0.45, plus an extra $0.05 for the First-Class postage increase and that will result in a new price of 7.84 (without ERR) per letter
Certified Mail with Electronic Return Receipt Add-On is going up $0.30 which puts our total increase of $0.80 more per letter. New base price of Certified Mail with ERR is $9.96
Express Postcards are increasing by $0.03 making the new price $0.81
PRO Postcards will increase the same amount as First-Class postage, which is $0.05, making the new price $1.20 per postcard
Marketing Mail will go up by $0.03, making the new starting price $1.04
International Letters are going up $0.10, along with a $0.05 surcharge making the new starting price $2.68
Registered Mail will have a new starting price of $33.68
Extra Ounces (Letters) is going up to $0.28
Extra Ounces (Flats) is going up to $0.27

Why Is It Important to Know About the USPS Postage Rate Increase?

Being in the know about the upcoming US postage stamp increase is crucial for smart planning and smooth operations. Here are some reasons why:

Budget Planning: For businesses that rely heavily on sending physical mail for billing or communication purposes, postage costs are a significant budget line item. Understanding the new rates allows you to adjust your budget accordingly and avoid unexpected expenses.
Mailing Strategy: Higher postage rates might impact the volume and frequency of your mailings. Knowing about the increase ahead of time gives you the opportunity to reassess your mailing strategy. You might even consider exploring bulk mailing options.
Customer Communication: Transparency is key in customer relationships. If your business will be passing on some of the increased costs to your clients, it’s important to communicate these changes clearly and in advance to maintain trust.
Operational Adjustments: Organizations that send a large volume of mail might need to make operational adjustments to accommodate the increased costs. This could involve exploring printing and mailing solutions that can help utilize the entire process for you, which in the end can save you time and money, even with USPS prices increasing.

LetterStream’s Commitment to Your Mailing Needs

LetterStream is dedicated to helping you navigate these changes with ease and no we’re not just saying that. We know it’s frustrating with the cost of just about everything still on the rise and our advanced mailing solutions and expert team are here to ensure your mailing operations remain smooth and cost-effective. We offer a range of services designed to optimize your mailing processes, from the ability to easily upload your job in 2 minutes or less with no trips to the post office through First-Class Mail, flat envelope mailing and postcards to easily being able to track Certified Mail or FedEx 2Day from right inside of your account.

Send Your Mail Electronically

Ok, so let’s look at another angle. With the cost of postage rising bi-annually, you may be thinking about sending your statements, notices and other forms of mail communication electronically. Well, if that’s something you’re considering you’re in luck. Not only is LetterStream experts in the industry of snail mail but we also offer eDoc Delivery, which is a way to send your documents via email directly through your LetterStream account. This service can be done in place of or in addition to your regular UPSP mailings. To learn more visit our free 24/7 online Chatbot for pricing and next steps.

For more information regarding the July 2024 price increase, visit the USPS website or you can download the list of rate changes here.

Choosing the Right Print and Mail Service

Why You Need a Print and Mail Service

In today’s digital world, many businesses have shifted to online communication. However, there are still situations where physical mail is necessary, like sending important documents, contracts or invoices or violation notices.

This is where a reliable print and mail service comes in.

Using a print and mail service can save you time, money, and resources. Instead of manually printing, folding, stuffing, and mailing documents, you can simply upload them to an online platform and have them printed and mailed on your behalf.

Also, a really good print and mail service ensures that your documents are handled with care and provides reporting and tracking features, giving you insights into your mailing activities,

Factors to Consider When Choosing a Print and Mail Service

Choosing the right print and mail service for your business requires careful consideration. Here are some factors to keep in mind:

Types of Mailing Services Offered

The first thing to consider is the types of mailing services offered by the company. Do they offer Certified Mail or is it only First-Class Mail? Do they give you the option to choose different paper types and colors? Make sure the service you choose can handle all of your mailing needs.

Additionally, if you’re a B2B business, you may want to consider a print and mail service that offers bulk mail services. This can save you time and money when sending out large quantities of mail and who wouldn’t want that?

Online Platform Ease of Use

by Austin Distel

The whole point of using a print and mail service is to save time and effort. Which is why it’s so important to choose a service that has an easy-to-use online platform. This includes features such as an intuitive user interface, easy document uploading, and the ability to track your mailings.

An online platform that offers a seamless experience from start to finish can greatly reduce the potential for errors and increase efficiency. Look for a service that provides a dashboard where you can manage your account details, view past transactions, and even track your mailings if you opted in for that.

Turnaround Time

As you know when it comes to mailing important documents, time is of the essence. Make sure the print and mail service you choose has a quick turnaround time. Ideally, they should be able to print and mail your documents within 24-48 hours.

Furthermore, if your business requires expedited services for last-minute mailings, check if the provider offers rush options. Knowing that you can rely on a quick option in urgent situations can be a huge plus when choosing the right service.

Cost

Of course, cost is a major factor when choosing a print and mail service. Compare prices between different services and like we mentioned above, consider the types of services offered and turnaround times. Something to ponder is that paying a little extra for a more reliable service may be worth it in the long run.

Oh and one more little note to keep in mind. While evaluating costs, don’t forget to account for hidden fees such as setup charges, minimum order requirements, or cancellation fees. A transparent pricing structure without unexpected costs can help you budget more accurately for your mailing needs.

Security and Privacy

by Mediamodifier (https://unsplash.com/@mediamodifier)

When sending sensitive documents, security and privacy are of utmost importance. Be sure the print and mail service you choose has secure servers and protocols in place to protect your information.

It’s also important to inquire about the company’s data handling policies and whether they comply with regulations like GDPR or HIPAA, depending on your industry. The assurance that your confidential documents are handled with the highest level of security can give you peace of mind with each mailing.

Customer Service and Support

In case of any issues or questions come up, it’s important to have support from your print and mail service. Look for services that offer help whether it’s through phone, email, or a chatbot.

Quality customer service should be knowledgeable and responsive, capable of resolving any concerns swiftly. Make sure to read reviews or testimonials to gauge the service’s reputation for customer support before making your decision.

LetterStream for Printing and Mailing

Ok, so here’s the part where we tell you more about us! As experts in the industry, we’re a popular choice for businesses looking for a user-friendly online platform and quick turnaround times and we’re not just saying that.

Everything we’ve mentioned above with what to look for, we offer! Whether you’re an HOA manager looking to mail out your annual meeting notices, invoices or statements, a lawyer looking to send bulk Certified Mailings, a company needing to send out mass communication about a product recall or someone just wanting to send a single letter to grandma, we’ve got you. And, our online platform is a breeze to use. You can easily upload a job in 2 minutes or less, choose different paper and envelope types and it allows for real-time tracking of your mailings with no signup or monthly fees and no order minimums. You literally just pay for what you want to send.

Oh, and you shouldn’t have any issues when using us but if you do run into any or have questions, we have a very knowledgeable chatbot that is available 24/7 to help you out and of course our awesome customer support team is on hand as well. Not much usually comes up for our customers because we offer the option to pause, stop or shred a job from inside your online portal, but we are here if you need us.

Some more of our benefits include:

Amazing speed! 99% of jobs are mailed by next business day, with many mailed the same day we receive it
See instant, real-time proof of your mailings
Easily add reply envelopes or additional inserts to a mailing
Create your mailing anytime, day or night
Find any mail piece you ever sent by name or address
Certified Mail and FedEx 2Day tracking stored indefinitely in your account
Receive an email notification when your job is mailed

We offer a variety of products including First-Class Mail, Certified Mail, FedEx 2Day, Registered Mail, HOA Annual Meeting Notice packets, postcards and more.

Tips for Using a Print and Mail Service

If you’ve decided to use us, great! Either way, once you’ve decided to outsource your print and mail services, there are some tips to keep in mind for making the most out of their services:

Organize Your Documents

Before uploading your documents, make sure they are properly organized. This will save you time and prevent any mistakes during the printing and mailing process.

Proper organization also includes ensuring your documents are formatted correctly and meet any specifications required by the service. Double-check that all files are in the correct format and resolution to avoid any printing issues.

If you create a free LetterStream account then you have access to our free PDF tool, which helps you double-check address placements and errors before uploading your documents.

Double Check Addresses

by Jonathan Kemper

When sending important documents, it’s crucial to double-check the recipient’s address as any errors in the address could result in the mail being returned to you.

Taking the time to verify addresses can prevent delays and additional costs associated with returned or misdelivered mail. Many print and mail services offer address validation tools, so take advantage of these features to ensure accuracy. To answer your question, of course, LetterStream offers this service. We call it the Address List Cleanup (CASS) tool, which you can learn more about here.

Optimize Printing and Mailing Frequency

To save time and costs, consider optimizing your printing and mailing frequency. Instead of sending one document at a time, batch them together and send them in one mailing. Scheduling regular mailings, such as monthly invoices or quarterly newsletters, can help streamline your operations.

Final Thoughts

Choosing the right print and mail service is an important decision for any business. Consider the factors mentioned above and choose a service that best meets your needs and budget. With the right print and mail service, you can save time, money, and resources, and ensure that your important documents are delivered securely and on time.

To learn more about how LetterStream can help you with your print and mail needs, sign up for a free account, with no hidden or monthly fees, here.

Elvis Presley and How to Return Mail to Sender

A story from the Letterman about return mail all thanks to a classic song…

It was a busy day of making mail and innovating today. I traveled to multiple facilities and had a brief celebration of our most recent quarter. I gave a Starbucks card and a high-five to our team leader, who produced the most pieces of mail for the month and watched as we spooled up a new process of shipping pallets of mail to send across the country for speedier mail delivery.

To give a little context, my family is out of town and I’m sitting in an Italian restaurant that is open late, having a little desert and writing blog posts about mail.

Is this not how everyone spends their Friday night? Or is that just me?

Anyway, Frank Sinatra and Dean Martin had been playing to set the mood of fine dining. I’m in the zone, cranking out blog posts and savoring affogatos after experiencing a wonderful day in the factories. As if it wasn’t already going great, the icing on the cake was when Elvis Presley came up in the playlist singing, get ready for it… Return to Sender. Now, to most, this would simply mean a great Elvis Presley song was playing. To a Letterman, however, this was gold. Could a day be any better?!

Elvis Presley and Mail

In case you might not be aware of what the song is, here is a little overview and some of the lyrics I got to listen to while celebrating a fantastic day of mail:

According to Wikipedia, “Return to Sender” is a song recorded by American singer Elvis Presley and performed in the film Girls! Girls! Girls!. The song was written by Winfield Scott and Otis Blackwell to suit Presley’s rock and roll musical style. The singer laments his relationship with a spiteful partner. Released on October 2, 1962, and published by Elvis Presley Music, the song became a commercial hit and received praise for its lyricism and melody.”

Lyrics:

I gave a letter to the postman

He put it in his sack

Bright early next morning

He brought my letter back

Return to sender, address unknown

No such number, no such zone

We had a quarrel, a lover’s spat

I write I’m sorry, but my letter keeps coming back,

address unknown

How timeless are the words from the king of rock and roll?

Return Mail That Isn’t Yours

Ok, but let’s talk about this for a minute. Granted the song is about two people who knew each other and one writes the words Return to Sender as if they don’t live there anymore, but I ponder the thought of mail ending up at the wrong location.

Which brings up the question: How often do we get a piece of mail that doesn’t belong to us?

As a recipient of mail myself, it’s a scenario I’ve encountered more times than I can count due to the United States Postal Service. There’s a certain curiosity that accompanies the moment when you realize the letter in your hand is addressed to someone else—a mix of intrigue and responsibility. It’s also a reminder that even in our digital age, the tangible exchange of snail mail still holds a place of significance in our lives.

When faced with this situation, my first instinct is always to do what’s right—to ensure that the first-class letter finds its rightful owner. It’s a simple act of kindness, but one that carries weight and importance. After all, behind every piece of mail is a story, a connection waiting to be made, even.

Returning the letter to its sender is not just a matter of correcting a mistake—it’s an act of respect and consideration. It’s about honoring the privacy of the individual to whom the letter was intended and upholding the integrity of the postal system.

How to Return Mail/Send a Letter Back?

But returning a letter isn’t always straightforward. Sometimes, there are no clear indications of the sender’s identity, and I’m left to rely on my instincts and intuition. It’s a process that requires patience and persistence, but one that’s ultimately rewarding.

Here are some helpful tips on how to return mail that was sent to the wrong address or if the person no longer lives there.

On the envelope write the words “Return to Sender” or “Not at this address.”
If there is a barcode on the # 10 envelope, cross that out to help ensure it doesn’t come back to you again.
Put the mailpiece back in your mailbox, an outgoing collection mailbox or you can hand it back to your postal worker or mailman the next time you see them.
If placed back in your mailbox and you have the option, put the red flag up, indicating you have outgoing mail.

On that note, if you’re sending a letter a bulk mailing that’s considered important, you may want to consider sending it in a way where you can track it. On our LetterStream website, we offer the ability to track your letters right inside of your online portable. So, if you’re sending Certified Mail, Registered Mail (international only) or FedEx 2Day letters allowing you to see if they were delivered, signed for or undeliverable. Just something to keep in mind so this doesn’t happen to you.

Return to sender written in red ink for return mail

There’s a sense of satisfaction that comes from knowing that I’ve played a small part in ensuring that a piece of mail reaches its intended destination. So the next time you find yourself holding a letter that wasn’t meant for you, remember the importance of kindness and consideration. By returning the letter to its sender, it extends a helping hand to a stranger, even in the simplest of ways.

As I wrap up this blog and my time here at the Italian restaurant, I can’t help but secretly hope that anyone who reads this post will now think of us here at LetterStream every time they hear Elvis Preseley’s Return to Sender.

How to Seed Your Mailing List and Marketing Campaign

In the world of mailing, first impressions are often the most impactful. When sending a letter online the expectation is that your recipient opens their mailbox, retrieves your letter, and takes in its contents. This moment is crucial and we recognize the significance in that. Hence why we’re huge advocates of customers seeding their mailing campaigns a practice that may seem a bit unconventional coming from a printing and mailing company.

What is Seed Mailing?

Seed mailing or a seed mailing list is a simple yet powerful strategy that allows you to monitor the performance of your mailing provider. Essentially, it involves adding your own address or the addresses of friends and colleagues to your USPS mailing list. By doing so, you receive a copy of the mail piece alongside your intended recipients. This simple yet effective strategy offers firsthand insight into how your mailings are handled and delivered.

Benefits of A Seed List

As we mentioned above, we champion for our customers to seed their list, for numerous reasons. Firstly, it provides a comprehensive understanding of your mailing provider’s performance. By witnessing the journey of your mail piece yourself, from creation to delivery, you can assess its quality and efficiency and if it actually makes it to you in general.

Secondly, seeding your mailing list isn’t just about monitoring—it’s also about gaining confidence when sending to your marketing mailing list through USPS First-Class Mail or when sending community announcements for Homeowner Association Mailings, important notices or legal notices sent via Certified Mail. Basically, seeding offers reassurance by confirming delivery. It’s a proactive step towards ensuring accuracy and reliability in your messaging.

Check-In on Speed and Efficiency

Now that we got through all of that, let’s talk about expediting your USPS mailing online using LetterStream. There are several strategies you can use to streamline the process. One approach is to include your own name and address in the CSV file or merged file used for your mailing. This ensures that you receive a copy of the mail piece alongside your recipients.

A second option would be to utilize a seamless solution we offer in our online platform. When you’re in your account you can simply click the “Add Additional Recipient” button and type in your information to include your address directly. It’s super easy to do, just look at the screenshot below.

Add New Address

Empowering Your Mailing Campaigns

Seeding your mail job isn’t just a precautionary measure for quality control—it’s an opportunity to gain invaluable insights into your communication strategy. By proactively monitoring and optimizing your mailings you can guarantee that each communication is able to leave a lasting impression. Whether you’re sending community updates, business announcements, or promotional materials to a mailing list for marketing, seeding empowers you to refine your approach and maximize your impact.

Seed Your Mail With LetterStream

Just remember in the world of communication that will live on, every detail matters. Seeding your mailing campaigns with LetterStream is about empowering your small business or company. By taking proactive steps when you mail letters, you can then take your communication strategy to new heights. So go ahead, embrace the power of seeding, and unlock the full potential of your mailing campaigns with LetterStream.