Nothing’s scarier than sending out an important batch of mail only to have half of it returned due to missing or outdated addresses! With that being said, Halloween seems like the perfect time to talk about the “phantom of the missing address”—a haunting error that disrupts businesses during peak mailing seasons. Sounds scary, doesn’t it? However, it doesn’t have to. With our dedicated address cleanup services, LetterStream helps keep these spooky mistakes out of your mailings. Our commitment to attention to detail, precision, and accuracy ensures that your communications reach their intended recipients without a hitch.
Speaking of attention to detail, it’s something we live by at LetterStream, both in our work and our workplace culture. This Halloween, we’re hosting our 2nd Annual Pumpkin Carving contest, where our team’s creativity and focus are on full display as they compete for fun prizes. Just as each pumpkin is carefully carved and designed, each mailing project we handle is managed with meticulous care to ensure it reaches its intended destination smoothly. Ok, but more on this later. Let’s get back to missing addresses, shall we?
The Phantom of the Missing Address: How It Haunts Your Business
The phantom of the missing address lurks in outdated mailing lists, incorrect addresses, and overlooked details. When mailing lists aren’t current, your communications risk being returned like haunted echoes, resulting in wasted postage, delayed timelines, and costly reprints. The nightmare of managing undelivered or misdelivered mail due to wrong addresses in your address list can drain valuable time and resources from your business—especially as year-end deadlines loom. This is why mailing address validation is important.
Avoid the Nightmare of Returned Mail with LetterStream’s Address Cleanup Solutions
LetterStream finds data accuracy extremely important, which is why our Address Cleanup services cover every essential step to keep your mailing lists fresh, accurate, and compliant with USPS standards. By standardizing and validating each address through address verification and cleanup services, we eliminate the risk of costly returns and ensure that your communications arrive as intended.
Here’s how our Address Cleanup services work:
- Address Standardization: Every address is formatted to United States Postal Service standards, including standard abbreviations, uppercase text, and compressed data for postal automation compliance.
- Spelling and Formatting Corrections: Our system corrects common spelling errors in street and city names and applies standard formatting, reducing the chance of undelivered mail due to minor errors.
- Zip+4 Code Addition: We automatically add the Zip+4 extension to each address, enhancing delivery accuracy and reducing processing times.
- Duplicate Record Removal: We identify and remove duplicate entries to prevent unnecessary mailings and reduce postage costs.
- Delivery Point Validation (DPV): DPV verifies that the house or street number exists within the known range for each street, further ensuring accurate delivery and avoiding undeliverable mail.
With these Address Cleanup features, we make sure your mailing lists are accurate and compliant, so your mailings are delivered on time, every time.
Enhancing Accuracy with National Change of Address (NCOA) Services
For even greater accuracy, LetterStream’s National Change of Address (NCOA) services (another address verification tool) goes beyond standard address cleanup. By referencing the USPS change-of-address system, we can identify recipients who have moved within the past 18 months and provide their most current address. This process improves deliverability and reduces the risk of returned mail due to recent moves.
Here’s what our NCOA services include:
- Address Cleanup Services: Everything in the list above for Address Cleanup Services
- Move Verification: Using the USPS address change data service, we check if anyone on your mailing list has relocated, so you don’t lose touch with customers or clients due to outdated addresses.
- Address Updates: Once we identify recipients who have moved, we update their mailing information to reflect their current address, ensuring every piece of mail reaches its intended recipient.
- Enhanced Deliverability: Our NCOA service increases the reach of your communications by keeping your lists accurate and current, helping you avoid the cost and hassle of returned mail.
With NCOA, LetterStream goes the extra mile to keep your mailing lists updated and deliverability high, protecting your business from the disruptions that come with outdated addresses.
Carving Out Community and Quality: Our Pumpkin Contest and Commitment to Excellence
Ok, now that the important information has been gone over, let’s talk a little bit more about our office fun. Our pumpkin carving contest is a highlight of Halloween at LetterStream. Employees unleash their creativity, crafting intricate designs while enjoying some well-deserved Halloween treats, food and friendly competition. This celebration of teamwork, creativity, and precision is woven into our work culture in ways that directly benefit our clients.
How you might ask? Good question.
Just as each pumpkin is carved with unique care and creativity, our dedication to meticulousness is apparent in the work we send out. Our employees pay close attention to details, verifying addresses, ensuring letters reach the correct recipients, and double-checking data to prevent errors. From address cleanup to NCOA processing, each step is performed with precision, so every piece of mail reaches its intended recipient without a hitch.
Our team’s commitment to accuracy helps protect your business from the costly mistakes of undelivered or misdelivered mail, letting you rest easy—even during the spookiest season.
Don’t Let Missing Addresses Haunt Your Mailings
To bring it full circle, this Halloween, let’s make sure the phantom of the missing address doesn’t haunt your business. When partnering with LetterStream, you’re gaining a team dedicated to precision and reliability. With our Address Cleanup and NCOA mailing services, you’ll save time, money, and peace of mind. Plus, you’ll know you’re working with a company that values creativity and community—both within our walls and in our partnerships with clients.
Contact us today to learn how we can help you stay one step ahead of those haunting mailing errors and keep your business running smoothly through the spooky season and beyond. And from all of us at LetterStream, Happy Halloween!
LetterStream is an online printing and mailing company, offering bulk printing and mailing business mailing solutions for businesses of all sizes, from those with small business mailing needs to Fortune 500 companies that want to send mail online. Click here to create a free account.