Sealed with M.A.I.L.: Letterstream’s Core Value List For Customer Excellence

M.A.I.L. Isn’t Just What We Send—It’s Who We Are

Ok, ok, ok, we know we spend a lot of time talking about mail—how to send it, track it, and make sure it gets out the door, fast. That’s what we do.

But this blog? This one’s about the core values of who we are.

LetterStream is an online printing and mailing company, sure. But underneath the envelopes, stamps, barcodes, and batches of Certified Mail is a team of real people who care deeply about doing things the right way. It’s our commitment, and our mission to give our customers a superior experience—not just in mailing services, but in the way we work.

And we wanted our core values to reflect that—again, not just what we do, but how we show up for each other and for you.

So, we put it into four simple letters: M.A.I.L. (Mail nerds? Maybe. Proud of it? Absolutely.)

Here’s a quick overview:

M.A.I.L. stands for Mastery, Accountability, Innovation, and Leadership, the pillars that shape how we operate every day. Whether we’re handling HOA mailings, recall notices, legal mail, statements, announcements or just overall need bulk printing and mailing services utilizing First-Class Mail and Certified Mail, these values ensure that we keep pushing the envelope—literally and figuratively.

Ok, let’s break it down even further.

M is for Mastery: Always Delivering Excellence

We’ve been in the mailing industry offering mailing services around the world for a while, 20 years and counting to be exact, and we’ve learned a thing or two. But we’re not about resting on our postage-paid laurels.

Mastery means we’re committed to constant improvement—individually, as a team, and as a service.

  • Learning—Because the more we know, the better we serve.
  • Engaging—Bringing energy and enthusiasm to our work.
  • Growing—Never settling for “good enough” and always being open to knowing more.
  • Persevering—Mail must go out, rain or shine (or when the Post Office is closed, and yes we are able to do that for some postal holidays!).
  • Excellence—Every detail matters, from printing and mailing to keeping the production center clean and organized.

A is for Accountability: Owning Every Envelope

When you send mail online—especially important things like legal notices or invoices—you’re trusting someone else to get it right. That’s not something we take lightly.

For us, accountability looks like this:

  • Commitment—We show up, excited, ready to get the job done.
  • Communication—Behind the scenes, we like to use the term “over-communicate,” meaning everything we do within our organization is shared thoroughly to prevent any miscommunications from happening.
  • Integrity—We do what we say, no exceptions.
  • Quality—Not just good, but great.
  • Ownership—If there’s a challenge, we take ownership and solve it.

Whether you need to send mail online, send a letter, or track important certified mail, you can count on us to handle your job with precision and care.

I is for Innovation: Rewriting the Playbook on Mailing

Mail might be one of the oldest industries around, but that doesn’t mean we’re stuck in the past. We’re always looking for ways to improve how businesses send physical mail online, like integrating APIs for seamless online Certified Mail solutions with Certified tracking right from inside of your account.

LetterStream is all about bringing modern efficiency to the classic art of sending real mail.

When it comes to innovation, we embrace:

  • Curiosity—Asking “what if” and “why not?”
  • Problem-Solving—We’re proactive, not reactive.
  • Improvement—Streamlining, refining, optimizing—always.
  • Creativity—Thinking outside the mailbox, because even in mailing, there’s room for fresh ideas.
  • Transformation—Looking ahead and adapting to new tech, trends, and needs.

No matter how your business handles mailing services, we’re constantly evolving to provide better, faster, and more secure options.

L is for Leadership: Setting the Standard in Print and Mail

Leadership isn’t just about being the biggest or fastest—it’s about setting an example, empowering others, and driving meaningful change. Some companies follow trends—we set them.

From our internal team to the businesses we serve, we believe strong leadership makes the difference between a company that merely exists and one that thrives.

Here’s how LetterStream leads:

  • Humble—No egos, just results.
  • Unafraid—We tackle mailing challenges head-on. Complicated job? Bring it on.
  • Empowering—Helping businesses streamline printing and mailing like pros and encouraging employee growth.
  • Visionary—Always thinking ahead.
  • Inspiring—Because great mail deserves great service.

Whether you’re a business looking for bulk printing and mailing services or a legal firm in need of Certified Mail, our leadership ensures that you receive top-tier service.

Why M.A.I.L. Matters to You

We get it—core values are everywhere. But this isn’t about sounding nice. It’s about delivering work that feels right and works exactly how it should.

When you choose LetterStream, you’re not just choosing a printing and mailing company, you’re choosing a group of real people who care deeply about your deadlines, your reputation, and the trust you’re putting in us.

The LetterStream team:

  • Cares about the job—big or small
  • Respects your timelines, your data, and your reputation
  • Builds solutions to make mailing online easier, faster, and smarter
  • Knows the difference between “sent” and “done right”

Because at the end of the day, we’re not just in the business of sending mail—we’re in the business of making your life easier.

Ready to See the Difference?

If you need to send physical mail online, we’re here to make it ridiculously easy. Whether it’s a single Certified letter, a postcard campaign, or thousands of time-sensitive documents, we’ve got your back.

Ready to see the difference? Create a free account and see what happens when people who really care handle your mail.

Because great mail isn’t just about postage and paper.

It’s about people.

And we’re pretty proud of ours.

LetterStream offers bulk printing and mailing services allowing companies to send physical mail online. Whether it’s online Certified MailFirst-Class MailFedEx 2Day, or postcards, we give both small businesses and large corporations that time and freedom back to work on tasks that better serve the company. If you’re interested in creating a free account, you can do so, here.

LetterStream small logo

Welcome Ashlee, our New Customer Service Manager

Ashlee

Hold on, hold on, before you panic at this headline, Mike hasn’t left the LetterStream team.  He is now our Director of Customer Experience.  We figured that Mike could get a promotion if he could find someone just as awesome in customer service as he is.  That said, we didn’t think Mike would ever get a promotion.  Enter Ashlee.  We aren’t sure how Mike did it, but he actually found someone who can bring help and joy to customers as well as he can.  Ashlee has been with us a few months now, so some of you have already experienced her good nature, knowledge of our systems and overwhelming desire to help people out.

Ashlee has some 5-star training from Marriott hotels and resorts and has supported many different clients in an earlier payroll processing career.  These experiences are quite helpful to her on the job, but nothing can compare to the enthusiasm that she has to be a part of our team and her tremendous desire to support all of our customers.

Next time you call in, be sure and say “Hello and Welcome” to Ashlee.

Happy New Year!

Happy New Year!

Welcome 2014! Years seem to feel more like months these days. I’m not sure if that’s because we are having too much fun and making time fly, or if we are just distracted by the opportunities to assist our customers. Either way, a new year is upon us.

We want to say thank you to all our customers, vendors, employees, friends and families who all have been so supportive of the products and services that we offer. We are grateful… Thank You!

In response, and as our New Year’s resolution, we will continue to innovate in the mailing industry in order to deliver hi-tech mailing tools to assist you with your mailings. We will also continue to offer a degree of speed and precision that few in the mailing world can provide, and we will continue to offer stellar customer service, the kind that you can only find by turning back time.

Please continue to communicate with us and give us your feedback so that we can partner with you in helping you accomplish your goals this year as well.

Thank you! …and Happy New Year!

LetterStream Uses Same Help Page Software As Pandora

24/7 Service button

Our IT crew is always working on things to make creating and managing mailings as simple and as easy as possible. However, due to the complex nature of mailings, there’s occasionally the need for a little assistance.

If you ever find yourself in a position of needing some help, please don’t hesitate to contact us in whichever way you feel most comfortable. There’s nearly always someone around during business hours who can readily pick up the phone and give you some old-fashioned customer service, and sending us an email is never a bad option either.

Now you have yet another way to get assistance from us. We’ve packaged up the most common questions we get asked into a brand new help system.

Since one of our frequently asked questions is “What does FAQ stand for?”, we simply call our page… “Help“.

The link to the Help page appears in the lower right-hand corner of every page after you have logged in, and is always available in the footer of our website as well.


The new Help page is packed with handy tips and instructions (organized by category), and a powerful search tool is available to help steer you in the right direction. In addition, we’ve included some short, easy-to-follow instructional videos packed with how to’s and product overviews.

LetterStream Help Page
LetterStream Help Page

Our phone number and email are handy on the right side if you can’t find exactly what you need.

Bottom line is, we are here for you. Phone. Email. Videos. Help Page.

Give Stars – Get Starbucks

Starbucks Gift CardWhile we’d love to take you out for a cup of coffee and get some feedback on how we’re doing, we realize this might get a little impractical.

However, we have devised a way to buy you a cup of coffee for your feedback. It’s not quite the same as a sit down chat, but please know we will value it as much as a face-to-face meeting. Here’s how it works….

1. Go to your favorite business review site (Google+, Insider Pages, or another of your choice).

2. Give us a 5-star rating (if for whatever reason you can’t give us 5-stars, contact us immediately, and we’ll make it right).

3. Add some glowing comments.

4. Send us a message via our Contact page with a link to your review and your mailing address.

5. We will send you a thank you letter and a $5.00 Starbucks gift card*.

If you ever feel like you aren’t getting stellar service from LetterStream, simply call us and ask to talk to the President. He will always take the time to speak with you and work to improve our service.

*Limited to current customers only, one card per customer. Offer ends Sept. 30, 2013.